FORMAT 1 — Hot Take:
"Unpopular opinion: [YOUR CONTRARIAN VIEW ON A TOPIC IN YOUR NICHE].
[2-3 SENTENCES explaining your reasoning. Be specific. Use data or personal experience to back it up.]
Agree or disagree?"
FORMAT 2 — This or That:
"[OPTION A] or [OPTION B]?
I'll go first: [YOUR CHOICE] because [REASON].
Your turn."
FORMAT 3 — Fill in the Blank:
"The best [CATEGORY] tool I've ever used is ________.
Mine: [YOUR ANSWER]
(Reply and I'll share my top 5 list with everyone who responds)"
FORMAT 4 — Confession:
"Confession: I [ADMIT SOMETHING SLIGHTLY EMBARRASSING OR UNEXPECTED ABOUT YOUR WORK/PROCESS].
[EXPLAIN WHY. Turn it into a relatable moment.]
Tell me yours."
FORMAT 5 — Challenge:
"Challenge: [DESCRIBE A SIMPLE, DOABLE CHALLENGE RELATED TO YOUR NICHE].
I'm starting today. Who's in?
Reply 'IN' and I'll check in with you in [TIMEFRAME]."