HERO SECTION:
Headline: "Get the Free [RESOURCE TYPE]: [RESOURCE NAME]"
Subheadline: "[DESCRIBE WHAT THE READER WILL LEARN OR ACHIEVE]"
CTA Button: "Download Now — It's Free"
[Mockup image of the resource — PDF, checklist, template, etc.]
SOCIAL PROOF BAR:
"Trusted by [NUMBER]+ [AUDIENCE TYPE]" | "As seen in [PUBLICATION/PLATFORM]" | "[STAR RATING] from [NUMBER] downloads"
WHAT'S INSIDE SECTION:
"Here's what you'll get:"
- [BENEFIT 1 — specific outcome, not feature]
- [BENEFIT 2]
- [BENEFIT 3]
- [BENEFIT 4]
WHO THIS IS FOR:
"This [RESOURCE TYPE] is perfect for you if:"
- You're a [TARGET AUDIENCE DESCRIPTOR] who wants to [DESIRED OUTCOME]
- You've been struggling with [PAIN POINT 1]
- You're tired of [PAIN POINT 2] and want a clear plan
- You want to [ASPIRATION] without [COMMON OBSTACLE]
TESTIMONIALS:
"[TESTIMONIAL 1]" — [NAME, ROLE]
"[TESTIMONIAL 2]" — [NAME, ROLE]
"[TESTIMONIAL 3]" — [NAME, ROLE]
ABOUT THE CREATOR:
[PHOTO]
"Hi, I'm [YOUR NAME]. I'm a [YOUR ROLE] who has [CREDIBILITY]. I created this [RESOURCE TYPE] because [REASON]. I hope it helps you [DESIRED OUTCOME]."
FINAL CTA SECTION:
Headline: "Ready to [DESIRED OUTCOME]?"
Subheadline: "Download the free [RESOURCE NAME] and start today."
[EMAIL INPUT FIELD]
CTA Button: "Send Me the [RESOURCE TYPE]"
Micro-copy: "No spam. Unsubscribe anytime. Your email is safe with me."
FOOTER:
[YOUR NAME/BRAND] | [SOCIAL LINKS] | [PRIVACY POLICY LINK]