FORMAT OPTION 1 — The Authority Bio:
[YOUR TITLE/ROLE] helping [TARGET AUDIENCE] [ACHIEVE DESIRED OUTCOME]
[CREDIBILITY MARKER — e.g., '10+ years in [INDUSTRY]' or 'Featured in [PUBLICATION]']
[CONTENT PROMISE — e.g., 'Daily tips on [TOPIC]']
[CTA — e.g., 'Free guide below' or 'Work with me below']
[LINK]
FORMAT OPTION 2 — The Personality Bio:
[QUIRKY IDENTIFIER — e.g., 'Your favorite [NICHE] nerd']
[WHAT YOU DO — e.g., 'Making [TOPIC] simple and fun']
[SOCIAL PROOF — e.g., '[NUMBER]+ [AUDIENCE] helped']
[CTA + LINK]
FORMAT OPTION 3 — The Minimalist Bio:
[WHAT YOU CREATE] for [WHO YOU SERVE]
[ONE UNIQUE DIFFERENTIATOR]
[LINK]
FORMAT OPTION 4 — The List Bio:
* [ROLE/IDENTITY 1]
* [ROLE/IDENTITY 2]
* [ACHIEVEMENT OR FUN FACT]
* [CONTENT PROMISE]
[CTA + LINK]
TIPS FOR OPTIMIZATION:
- Keep it under 150 characters for Instagram, 160 for X, 220 for TikTok
- Include one keyword your audience would search for
- Update your CTA link seasonally to match current offers
- Use line breaks for readability — avoid paragraph-style bios
- Test different versions monthly and track profile visit-to-follow rate